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What contractors need to know about Better Homes Peterborough


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Help your clients say yes to energy upgrades and grow your business in the process. 

Many Peterborough homeowners are ready to take the next step toward a more efficient, comfortable home. Better Homes Peterborough makes it easier for your clients to say yes by offering City-supported low-interest financing that helps turn plans into reality.

A quick overview

Better Homes Peterborough offers low-interest financing to help residents complete a wide range of home energy efficiency upgrades. Homeowners can borrow up to $50,000, either through a property tax–linked loan (via the Local Improvement Charge system) or a shorter-term institutional loan. Both options come with affordable interest rates and a straightforward application process. 

Eligible energy efficiency upgrades include:  

  • Insulation and air sealing 
  • High-efficiency heat pumps 
  • Energy Star® windows and doors 
  • Solar panels and electric water heaters 
  • Electrical panel upgrades 

In addition to the financing, homeowners receive personalized coaching throughout the process, from energy assessments to planning and follow-up. And as a bonus, they may qualify for up to $2,000 in performance-based incentives if they meet greenhouse gas or energy use reduction targets. 

Why this matters for contractors 

Contractors have likely had promising projects stall or fall through because of budget concerns. BHPTBO directly addresses this barrier by giving clients a manageable path to financing. This means: 

  • More clients are likely to say yes to quotes; 
  • Project approvals can happen more quickly; 
  • The scope of work may expand to include higher-impact upgrades that previously seemed out of reach. 

Whether installing a new heat pump or planning a full envelope retrofit, the ability to point clients to a City-supported financing option can make a significant difference in how projects move forward. 

A marketing advantage for businesses 

Beyond helping clients get projects off the ground, BHPTBO can also give businesses a competitive edge. When they’re able to introduce a credible, City-supported financing option during client conversations, they’re positioning themselves as more than just contractors––they’re becoming a trusted advisor.  

Mentioning the program in estimates or during early discussions helps address cost concerns up front and builds confidence in the services offered. 

Consider: 

  • Including a link to betterhomesptbo.ca in proposals 
  • Preparing a short script to explain the program to clients 
  • Requesting flyers to leave behind after site visits 

Sharing this information demonstrates a solid understanding of the challenges clients may have, and that practical solutions are at the ready. 

Get started 

Better Homes Peterborough is already helping local homeowners in your community make energy-saving upgrades. Make sure your clients are among them.  

If you are interested in receiving marketing materials, program information, or if you have questions about how BHPTBO fits into your workflow, reach out today!  

Photo credit: Gabe Rivett-Carnac (EnviroCentre)


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